To make live streaming accessible to a broad audience, many businesses and individuals rely on live streaming services. These services simplify the technical process by providing a platform where users can broadcast content seamlessly without the need for extensive hardware or software setup. Live streaming platform handle the encoding, media publishing, and content delivery through a secure CDN, ensuring that your live video reaches viewers in real time with minimal latency. By leveraging these services, content creators can focus on delivering engaging content while the platform manages the technical backend required for a smooth, high-quality streaming experience.
Live Streaming
Live streaming is the process of broadcasting real-time, video feed or live video footage to an audience over the internet. The viewer can access the video stream on a digital screen, smartphone, tablet, laptop, or desktop computer. Live streaming requires a form of source media (e.g. an existing feed, a video camera, screen capture software, an audio interface), an encoder to digitize the content, a media publisher, and a content delivery network (CDN) to distribute as well as deliver the content.
Latest Case Studies
Upcoming Webinar
Mastering Content Licensing: Strategies for Platforms of All Sizes
The content licensing landscape is evolving rapidly, and platforms—whether established networks or emerging streamers—must adapt to stay ahead. Building content acquisition strategy effectively is essential for platforms looking to expand their libraries, reach new audiences, and remain competitive in a changing market.
In this session, Tyler Massey, SVP of Global Sales at our content licensing partner, allrites, will share key insights into today’s licensing environment. He will outline practical strategies that platforms can use to secure high-quality content efficiently and affordably.
Key Takeaways
- The State of Content Licensing Today – How market shifts impact platforms of all sizes.
- Big vs. Small Players – Key differences in licensing strategies for major networks vs. niche and independent streamers.
- Solving Licensing Challenges for SMEs – How allrites’ CaaS platform simplifies content acquisition and speeds up distribution.
- Smart Content Buying – How to license film and TV content effectively without unnecessary costs.
Upcoming Webinar
April 22
8:00 AM PST
30 Minutes
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