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The World’s Love Affair with the TV May Be Coming to an End, believes an Accenture report

The television’s popularity as the go-to entertainment device may be ending, according to “Digital Video and the Connected Consumer”, a new research report from Accenture. The television was the only product category to see uniform, double-digit usage declines across different types of media worldwide among viewers of nearly all ages. It is rapidly being replaced as …

Mediaset Taps Accenture for Chromecast Streaming

Italy’s largest commercial broadcaster Mediaset is to use the Accenture Video Solution 4.0 in order to distribute its Infinity multiplatform service to Chromecast users. Accenture Video Solution 4.0 also has ad serving features that enable video services operators to include native ads that offer additional related services or promote third-party products and services. Operators can deliver …

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