Dictionary exclaims OTT platform as the streaming media distributing contents to the viewers over the internet, bypassing telecommunication or broadcasting platforms. It lets users stream their favorite contents anytime, anywhere while paying only for those they are availing. With Muvi launching a white-labeled multi-device streaming platform is just a click away for the content owners. Discover its end-to-end OTT solution now!
OTT Platform - Latest updates on OTT Platform
Netflix/Pay TV Crossover Remains Stable: Study 10 July 2015
Netflix is often viewed as a video tool tailored for cord-cutters, but new data from The Diffusion Group shows that the use of traditional pay TV services among Netflix subscribers has remained relatively stable. TDG said legacy pay TV … Continue reading
Europe’s Net Neutrality Rules: Consumers May Enjoy More Innovation Across The Pond 10 July 2015
On the heels of the effective date of new net neutrality rules in the United States, Europe is going through a similar rulemaking process. On its face, the announcement just last week regarding the latest agreement stemming from the … Continue reading
OTT video service credential sharing will cost the industry $500 million in 2015 09 July 2015
Parks Associates announced new digital media research today that finds OTT video service credential sharing will cost the industry $500 million in direct revenues worldwide in 2015. The report The Cost of Piracy shows 6% of U.S. broadband households … Continue reading
Perfect Storm of OTT and UHD Raises The Bar For Pay TV Security 09 July 2015
The arrival of UHD video services will intensify the arms race with content pirates, with many pirates working diligently to capture premium video and redistribute over the Internet. It coincides with the proliferation of high quality OTT video services, … Continue reading
DVR – the key for next generation OTT TV is in the clouds 08 July 2015
With the growth of OTT TV platforms, multiple screen viewing and cord cutting catching on in the U.S., it is unsurprising that what matters in the world of video, TV and advertisers is converging. For instance, in a recent … Continue reading
How To Stop A Binge: Study Shows Viewing Pitfalls 08 July 2015
Binge viewing, it would seem, is a precarious pleasure – with 42% of viewers ready to abandon a series after just one negative experience, and more than half of this number neutral-to-unlikely to return. The figures come courtesy of a … Continue reading
UK television advertising booms despite digital rise 08 July 2015
If television is dying, British advertisers have yet to hear the message. Spending on TV advertising in the UK will surge 9 per cent this year to £4.2bn, according to forecasts by GroupM, WPP’s media investment division. The figures … Continue reading
Hulu’s Living Room Viewing On The Rise As PC Viewing Declines 07 July 2015
While the rise of standalone streaming services has been fueled, in part, by increased connection speeds combined with the ubiquity of smart mobile devices, video consumption is still often taking place in the living room. And in the case … Continue reading
ISPs Will Raise Rates to Try & Hurt Internet Video 07 July 2015
Dish Network’s Sling TV has taken the fight to traditional cable operators with its new, $20 a month “skinny bundle” of broadband television. But according to Sling TV CEO Roger Lynch, the company is very concerned that as traditional … Continue reading
OTT drives new home broadband technologies 06 July 2015
The burgeoning interest in on-demand streaming video, driven by OTT video services offerings such as Netflix and Amazon Prime Instant Video, is putting an enormous strain on in-home networks, which are struggling to cope with the growing demands on bandwidth. … Continue reading
