According to Statista, the digital audio advertising space is anticipated to grow by more than 23.5% in 2021. A study commissioned by Pandora found that when audio ads were integrated with participants’ personal music playlists, these ads impacted long-term memory 49% better than radio, 36% better than television, and 29% better than mobile video …
The audio streaming giant, Spotify is working relentlessly to cater to the needs of their audience. In recent news, they have shared that Spotify will undergo a massive change that will transform the way their users will listen to their audio streaming solutions. While the changes are multiple, the one that caught our attention was …