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OTT giants collaborate to drive growth of video content in India

Telecom giant Bharti Airtel and entertainment behemoth Zee Entertainment have inked a deal to drive the growth of (over-the-top) OTT video content in India. As part of the deal, Airtel and ZEEL will collaborate to create digital content and cater to millions of existing customers and new users. Both the companies are thriving upon the …

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ZEEL launches India’s largest OTT platform ZEE5

Zee Entertainment Enterprises Ltd launched ZEE5, its digital OTT platform in Mumbai. The online video platform will be available in 12 languages. Zee5 is targeted at the increasingly tech-savvy Indian online video consumers who want to stay connected globally. With its core proposition being ‘language’, ZEE5 aims to cater to the needs of the masses …

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