Live shoppable videos or live streaming e-commerce is growing at a fast pace and there is no looking back. According to a recent article published by Forbes, the live streaming shopping boom in the U.S is projected to reach $11 billion by the fall of 2021 and $25 billion by 2023. With live streaming commerce, more companies are selling their products, right from cosmetics to courses.
With Muvi Live, you can sell your products through live streaming commerce across the world with ultra-low latency.
You can start your live streaming instantly and start selling your products in no time. With live streaming, you only have to explain your products in a detailed manner and interact with customers. You can live stream from both web and mobile devices; your choice.
If you already have a website and mobile app for your business, you can simply copy the embed code from the CMS and paste into your website and apps. You have the flexibility to control the live streaming from the CMS.
Your customers are watching your live streams and decide to purchase the product. They don’t have to go to a different page on your website and make the purchase. You can just add a call to action right inside the video and your customers can complete the purchase.
The best advantage with live streaming commerce is it’s interactive. Your customers can ask their questions about the product through live chats and you can answer their questions in real-time. This helps customers make the decision quickly, thus improving conversions.
With live streaming commerce, you can reach out to a wider audience. You can integrate your social media handles with Muvi Live and live stream on multiple social media platforms at the same time.
With Muvi Live, you can also choose to record live streaming and store them as on-demand videos. You can use the on-demand videos for multiple purposes such as marketing purposes and also live stream the recorded videos.
You can track and analyze the performance of your live streaming in real-time. You can also generate multiple reports after your live streaming, assess user behavior, and optimize your future live streaming.