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Deezer Bets on Programmatic Ads to Boost Free Tier Revenues

Deezer has partnered with Triton Digital to monetize its free ad-supported tier with programmatic audio advertising. Triton is one of the biggest providers of audio advertising in the industry. Deezer says the new partnership will improve advertising efficiency and bring more value to various brands through its non-paying customers. Audio buyers can now establish real-time …

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Deezer to feature local radio stations

Live music streaming platform Deezer has added local radio stations to its platform where online music streamer can listen to popular radio stations by categories such as “music”, “talk”, and “international”. Deezer, the French audio streaming platform is slowly catching up to its rivals such as Apple Music, Prime Music, Google Play Music, and Spotify. …

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Music streaming service Spotify is now available in MENA region

Leading music streaming service, Spotify is finally making its way to the Middle East and North Africa. The company’s streaming services are now available to many countries of the region such as Lebanon, Egypt, United Arab Emirates, Kuwait, Oman, Saudi Arabia,  Bahrain, Morocco, Jordan, Tunisia, and Algeria. With the launch in the MENA region, Spotify is …

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Music streaming service Deezer available across North Africa and middle East

Global music streaming service Deezer is now available across the North Africa and the middle East. Music fans in MENA region will be able to instantly access local content from Saudi-based telecom provider Qanawat, music production group Mazzika along with 53 million tracks from global artists. The MENA regional Deezer app will include content curated …

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Music streaming service Deezer adds $185 Million, enters partnership with Rotana

Music streaming giant Deezer has raised $185 million from both new and existing investors. The Paris based streaming service announced that the cash injection took Deezer’s valuation past the €1 billion mark. Earlier, Deezer had struck a partnership with Dubai based media company, Rotana Group for distributing Rotana’s content across North Africa and Middle East …

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Spotify spreads musical vibes to Israel, Romania, South Africa, and Vietnam

Swedish audio streaming giant Spotify has expanded its footprint to Israel, Romania, South Africa, and Vietnam. The expansion has come just ahead of Spotify’s public enlisting in New York stock exchange. Expansion to the above-mentioned countries takes Spotify’s global tally to 65 markets. The music streaming giant’s counterparts such as Deezer (189 countries) and Apple …

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Spotify all set to debut in SA

Swedish online audio streaming giant Spotify is all set to debut in SA, putting rest to the speculation that stemmed from its advertisement for a senior editor and music programmer for South Africa back in September 2017. The pricing details are yet to be disclosed by Spotify. The Proteas already have an array of music …

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Vodafone Spain mobile clients get free access to music streaming service Tidal

Vodafone Spain has inked a deal with Norwegian music streaming service, Tidal to offer its clients free access to the latter’s streaming service. Also as Tidal is a part of Vodafone’s Music Pass, customers won’t be charged for consuming data while tuning to the audio streaming platform that boasts 52 million tracks. The all-you-can-eat data …

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Deezer and Indonesian tel-co Tri collaborate to offer music streaming

Deezer and Indonesian telco Hutchison 3 which runs phone operating brand Tri have joined hands to offer music streaming to its customers. Deezer Premium+ is going to be available in the same price as Spotify in Indonesia. Deezer which has already made deals with Hutchison’s subsidiaries around the UK, Ireland, Denmark, and Sweden will provide …

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VOXI offers free data for Netflix and Apple Music

VOXI, as part of its SIM-only deal, is offering free video and music data passes for six months. The deal is only meant for user aged 25 or below. The Music Pass which costs  £5 a month can be used to play music on Spotify, TIDAL, Deezer, Napster, SoundCloud, Amazon Music Unlimited, and Prime Music. …

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