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Importance of Digital Coupons in Marketing 19 May 2021

  Over the decades, marketing has grown to be one of the essential elements of running a business. Whether your business is an offline store or a digital store, it is challenging to grow as a business without a good marketing strategy, which is why almost all industries now have a separate marketing department to …

Videotize Your Business and Increase Conversions 06 March 2020

  When marketing trends keep going out with the old and in with the new, you as a marketer, cannot always expect conventional strategies to give you a competitive advantage, especially when there are competitors vying for your customers’ attention. The new age “always-on-the-go” lifestyle has made consumers to mostly prefer watching a video than …

5 Essential Features for Launching a Streaming Platform 31 December 2019

  These days, when streaming platforms have become the obvious choice of entertainment for viewers, there is no better time than now to venture into the OTT industry.  Viewing comfort at all levels is what a streaming platform aims at. And for this, you need to reach all possible devices and platforms that are currently …

Domino’s Aims To Eat in to Netflix with its Own VOD Offering 08 January 2015

When is a fast-food company also a streaming film outlet? When it offers customers both at the same time online. In UK, Domino’s has launched what it’s calling Pizza Box Office, an initiative giving online pizza orderers their choice of complementary movie streamed to PC, Mac or tablet. The initiative is designed to incentivise ecommerce orders and …

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