Ott Tv Platforms - Latest updates on Ott Tv Platforms
The Opportunity In MENA Is To Capture That 300 Million 02 September 2015
“It focuses on what we do – that nexus of online, TV, telco, and Internet. That makes it an extremely relevant event. There are other conferences that are very telco focused, or very hardware focussed, and others that are … Continue reading
Top 20 Cable TV Providers Lost Nearly 0.5 Million Subscribers In 2nd Quarter 02 September 2015
The rise of Internet TV platforms is causing havoc in the camp of traditional TV providers. In the last quarter, the top 20 cable TV providers lost nearly 0.5 million subscribers. The loss was caused by the growing popularity of online video … Continue reading
Forget Cable Vs. Internet: The Real Winner Will Be Virtual Reality 01 September 2015
The current fretting over who will win the battle between cable and over-the-top on the internet (“OTT”) reminds me of the battle between Blu-Ray and DVDs; it was a battle between dinosaurs just before extinction, in the case of … Continue reading
Connected TV Viewing Rises Sharply, Marketer Engagement Does Not 01 September 2015
Although connected TV/over-the-top viewing is sharply climbing, engagement in advertising on connected TV/OTT platforms is low. An Association of National Advertisers/BrightLine survey says one in five — 22% — “engaged” in connected TV/OTT Video advertising over the past year. “Lack … Continue reading
Over A Fifth Of Latin Americans Are Cord-Cutters, Cord-Nevers 31 August 2015
First spotted as a growing trend in the US, over two in ten Latin Americans are now cutting the cord, with 12% abandoning pay-TV for an OTT platform and 9% not subscribing to any traditional service but choosing a Netflix-like … Continue reading
Equifax Sees OTT Video As The Next Frontier For Marketing Services 28 August 2015
A separate, but growing area of business for Equifax – it currently represents less than 10% of its total revenue – is its communications vertical, which large telcos like Verizon, Sprint and AT&T tap to expand their subscriber lists. … Continue reading
Don’t Be Fooled By This Metric, Pay-TV is Still in Deep Trouble 27 August 2015
With the advent of cord-cutting, cord-shaving, and OTT video services like Netflix and Amazon Prime Instant Video, television providers are in desperate need for some positive news. And with the latest data from Strategy Analytics, they may have it. Well, sort … Continue reading
Charting OTT’s Audience In Q2 2015: Stats From Rentrak, comScore, Nielsen 27 August 2015
How are audiences watching video today? What percentage of time do they spend watching online video versus live linear TV? How engaged are they with the content they’re watching? As we did in the first quarter of 2015, we … Continue reading
Service Providers Must Deploy Robust OTT Platforms, Says Axinom CEO 27 August 2015
Let’s call it “seamless convergence” this time. Both the content providers and service providers are now realizing the true value of rolling out OTT technologies that can deliver on the promise of convergence. Everyone now have the opportunity to … Continue reading
Going OTT: Playing Cool With Rookies As A Service Provider 25 August 2015
Over-the-top (OTT) content providers and OTT video services that monetise traditional service providers’ infrastructure — fixed and mobile infrastructure in which these operators have invested heavily — are shaking things up in an already competitive market. OTTs are using … Continue reading
