The future of television is about much more than just a change in the way that TV content is delivered, says Netflix’s CEO. When it comes to the transformation of the medium we call television, there’s arguably no other company … Continue reading
Reports that Comcast might acquire Visible World, a programmatic TV ad platform provider, put a spotlight recently on the overhaul taking place in the video advertising world. Shortly after that announcement, the beam intensified when Nielsen bought eXelate, a data … Continue reading