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Ad expenses in AVOD to double by 2022 – Report Buyer

According to UK based market research company – Report Buyer’s recent AVOD forecast, advertising expenditure in OTT content, otherwise called as Advertisement Video On Demand (AVOD) will double between 2017 and 2022. The Global AVOD Forecasts Report accounting for data from 138 countries, claims that total Ad expenses will reach $ 29 billion by 2022. …

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Interra Systems launches ORION – OTT Edge Performance Monitor (EPM)

Interra Systems, a leading provider of software products and solutions to the digital media industry, has launched ORION™-OTT Edge Performance Monitor (EPM). The ORION is a post-production market solution with a comprehensive set of tools that the service providers can use to analyze video performance metrics, gain insight into issues and their causes, and isolate errors …

Go cable-free, choose VOD : Max Byres, BrandPost

The FCC’s most recent #report on the cost of cable found that the price of expanded basic cable service increased by 5.1 percent in 2012, and additional reports show that those prices have continued to rise, unabated, ever since. Millions of consumers are now cutting the cord that provides television services while keeping the one that …

USD14 Billion Emerging OTT Video Markets (SVoD, TVoD Services Revenue) Reviewed for Monetization Strategies in Next 5 Years

OTT Video in Emerging Markets: Monetization Strategies and 5-Year Revenue Opportunity 2015 industry research report that says cumulative paid OTT revenue from SVoD and TVoD services is projected to be as much asUS$18.8bn for the 2015-2019 period, over 80% of which will come from the emerging markets in Asia Pacific and Latin America. The report titled OTT …

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