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Young viewers prefer online TV viewing

According to the mid-year review from Eurodata TV Worldwide and Tape Consultancy, online TV viewing has shown growing success in TV media consumption in major European markets. The data revealed that television audience measurement is expanding and has recently been introduced in 4 countries namely France, the Netherlands, Sweden, and Denmark. Other countries that are …

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Hayu SVOD service expands to other geographies

NBCUniversal International’s SVOD service based on reality TV “Hayu” is going to be launched in Norway and shortly thereafter in Finland, Sweden and Denmark. Its reach will be expanded to 7 countries by end of 2017.

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One third of all EU TV, VOD services are focused on foreign markets

According to a research from the European Audiovisual Observatory, an increasing number of audiovisual media services from the European Union are looking to expand to foreign markets. The aim of this report is to focus on providing an overview of the European audiovisual media landscape that seeks to map linear and on-demand services and their …

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Nordics leads European SVOD market

According to the recent data from Dataxis research, the Nordic region comprising Denmark, Norway, Sweden and Finland leads the SVOD market in Europe. According to the report, Nordic region represented 20 percent of all SVOD subscriptions in Europe in Q4 2016 and in the same quarter number of SVOD subscriptions in Nordic region were equivalent to …

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What does Europe’s OTT Market look like in 2020?

When we look at figures and forecasts, the fact that, this is the perfect time for OTT and digital video revenues to soar becomes clear. The trends are on all-time high, with over 2,563 on-demand services having established in the entire European Union. Europe certainly is a growing OTT market. According to researches and studies, Western …

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Worldwide SVOD Numbers are on Rise

According a new study by Ampere Analysis, cord-cutters, shavers or cord-nevers all are showing good signs of SVOD adoption across the globe. The largest numbers, obviously come from the US at 71% people subscribing to at least one subscription video streaming service. Then there’s Sweden at 53%, UK at 42%, and the Netherlands at 38%. The fastest growing SVOD …

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SVOD-only Homes on the Rise

According to a recent Ampere Analysis report, the overall number of video on demand households continue to rise globally and among these, SVOD-only homes are on the highest rise. The research states that the proportion of households ditching traditional TV and taking on SVOD is on the rise. The research shows that US is the biggest …

Nets accept Sony’s Marry Me proposals

Broadcasters such as MTG, RTE and OSN have bought American romantic comedy series Marry Me from Sony Pictures Television. MTG has taken rights for its free TV channels and SVOD service, Viaplay, in Denmark, Norway and Sweden, while Ireland’s RTE has picked up the NBC show for RTE2. Marry Me follows a couple that decide to finally …

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