According to a 13-country study by Ampere Analysis, internet users in Saudi Arabia are the top users for accessing TV and video content online as well as viewing content on their smartphones and tablets. 87% of viewers in the Kingdom of Saudi Arabia (KSA) watch online video content on their smartphones according to the survey. …
OTT platforms like Amazon and Netflix are constantly increasing their content spends. According to a new report from a research consultancy firm Ampere Analysis, Netflix’s content spends are now very much comparable to a premium channel group or platform, marking a re-focus of the company’s overall content strategy. The research stated that Netflix’s growth has been …
According a new study by Ampere Analysis, cord-cutters, shavers or cord-nevers all are showing good signs of SVOD adoption across the globe. The largest numbers, obviously come from the US at 71% people subscribing to at least one subscription video streaming service. Then there’s Sweden at 53%, UK at 42%, and the Netherlands at 38%. The fastest growing SVOD …
According to a recent Ampere Analysis report, the overall number of video on demand households continue to rise globally and among these, SVOD-only homes are on the highest rise. The research states that the proportion of households ditching traditional TV and taking on SVOD is on the rise. The research shows that US is the biggest …
According to Guy Bisson, research director at Ampere Analysis, among some 26 million SVOD subscribers in the big five European markets, 36% believe that they will not need linear TV in the next five years. There has also been an emergence of SVOD only homes in the entire Europe region amounting to 6-8% of the entire TV …