If you follow the growth curve of online businesses over the past decade, you will find that for subscription-based businesses, it has spiked noticeably. According to a recent report by Statista, the U.S. OTT access revenue is projected to reach … Continue reading
If you are an avid online shopper, you already know the perks of taking subscriptions from various e-commerce stores. Free delivery to exclusive coupons- the benefits are often too lucrative to resist for the customers. No doubt that it’s … Continue reading
The OTT industry has evolved drastically in the last few years. While the number of OTT subscribers grew exponentially over the past decade, the outbreak of the pandemic has further aided in its growing demand. As stated in a … Continue reading
If you are a business person, then billing your customers must be a concern for you. While the subscription billing model has taken the center stage for the online businesses, there are ways to improve your subscription billing process … Continue reading
Recurring billing is when a merchant automatically charges a customer for products or services at predefined intervals of time. This time interval can be weekly, monthly, annually, or any other specific time period chosen by the customer. Nowadays, most … Continue reading
In this era of growing number of subscription businesses, subscription fatigue has become a commonly occurring phenomenon among customers. In the simplest words- subscription fatigue is when customers feel tired and overwhelmed of having too many subscriptions at the same … Continue reading
A payment gateway is simply the component of your business that keeps the transaction between two parties smooth. It enables easy and instant online payments for both the customer and the seller. If you are to open an online … Continue reading
As the world is moving towards digitization, the rate of cyber attacks is also growing significantly. More often than not, these attacks are made on the billing feature of any website. This is done mainly through phishing or malware attacks. … Continue reading
Managing customers or subscribers of a subscription-based business is not an easy task. This gets even more complicated when you grow. According to a survey, recurring billing management has been one of the significant challenges among SaaS startups. While … Continue reading
Price, convenience, and personalization are the three primary reasons; subscription business models have gained popularity in recent years. According to Gartner, all new software entrants and 80% of historical vendors have kept SaaS options in their business model to … Continue reading