What Netflix started during the lockdown is now being followed by multiple OTT players such as Disney+, Hulu and the number is keen on increasing. Due to this sudden surge, SVOD subscriber count has grown simultaneously beating linear channel records. In November 2019, four OTT players were launched such as Disney+, HBO Max, and …
According to reports, subscription based video-on-demand (SVOD) is set to touch 14 million in the MENA region by 2023. While Turkey, Saudi Arabia, and UAE will continue to dominate in terms of OTT subscribers and revenue, the blended average revenue per user (ARPU) remains under $5. Digital video revenue will continue to rise steadily with …