How to Improve Subscriber Retention?
As an organization, what do you find the easiest thing to do - onboarding a customer or retaining one? Well, the answer may vary, but according to research done by Frederick Reichheld of Bain and Company, subscriber retention by even 5 percent can lead to over 95 percent increase in profit. One of the significant factors affecting these numbers is the money spent on onboarding a new subscriber. So, the question arises, what do you need to do to increase subscriber retention? We have curated a...