Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

81% interested in à la carte pay-TV

 

Digitalsmiths, a TiVo company, has released its Q1 2015 Video Trends Report covering key topics across pay-TV, VoD, PPV, OTT, TV Everywhere, connected devices, and content discovery.

Based on an analysis of survey results from over 3,140 consumers, Digitalsmiths’ report highlights great improvements pay-TV providers have made; yet it also sheds light on the fact competition is coming strong from all channels, mostly video on demand service providers.

The majority of consumers do not watch many of the channels offered to them; therefore, Digitalsmiths inquired if there was interest in an à la carte pay-TV package.  Additionally, based on the launch of new services such as Sling TV and Sony PlayStation Vue, which provide lower-priced linear TV packages, Digitalsmiths wanted to understand consumers’ awareness and sentiment toward so-called “skinny TV packages.”

Read the entire story here.

Tags

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter


We use cookies for best experience on website. By using our site you agree to

Cookies Policy