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Comcast Trying To Hook College Cord Cutters With Campus TV Deal 10 September 2015

 

Comcast said Tuesday it is expanding an online TV subscription VOD service for college students as the cable TV giant tries to stem the rising tide of cord cutters among young viewers. Xfinity on Campus, which delivers a scaled-back, online-only version of Comcast’s full home TV service, is expanding to 27 campuses this fall, including Sonoma State, UC Davis and Chico State in Northern California.The list of colleges offering the service now includes Dartmouth, MIT, Northwestern and Yale, spokeswoman Jenny Gendron said.

Comcast launched Xfinity on Campus last year at seven colleges for students who live in dorms. The service, bundled with dorm fees, lets students stream shows over the college Internet system to their computers, smartphones or tablets without the need for a standard cable box.

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Roshan Dwivedi

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