Comic-Con’s pending subscription VOD service, to be launched in partnership with Lionsgate, took advantage of the Comic-Con International convention in San Diego to announce the first original series slated for the service.
The unscripted series will follow aspiring “Geek Couture” fashion designers as they prepare designs for the “Her Universe Fashion Show” at the 2016 Comic-Con. Fittingly, the series was announced from this year’s Her Fashion runway.
Her Universe is a clothing company founded by actress Ashley Eckstein (Star Wars: The Clone Wars, Star Wars Rebels) to create licensed apparel and accessories designed specifically for “fangirls.” “Five years ago, when we launched Her Universe, fangirls were an afterthought and ‘Geek Fashion’ was nothing more than a men’s boxy t-shirt,” Eckstein said. “We set out to build an empowering community and merchandise line for fangirls to step into the spotlight and feel celebrated and stylish!”
The series, as yet untitled, “captures the incredible diversity of our fan culture,” David Glanzer, Comic-Con’s director of marketing, said. “It will immerse viewers in the preparations, excitement and suspense leading into next year’s geek fashion competition.”
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