The new Digital Entertainment Group report has something incredible to say. As per it, about 53% of home entertainment spending is on digital products in Q3 2015.
Despite subscription based VOD services muscling DVD and Blu-ray rentals out of the game, it appears that digital and physical entertainment spends will end the year at level.
The physical entertainment spends dipped 14% since Q3 2014 to $1.146 billion. Surprisingly, Electronic sell-through (EST) did not do enough to make up for the gap. EST grew 14% year-over-year amounting to $434M million. The net dip for physical sales was $200 million while EST grew $50 million.
On the brighter side, the growing inclination towards SVOD services like Netflix and Hulu resulted in the growth of $240 million (23%) year-over-year to $1.23 billion.
No wonder why Netflix chose to move on from DVD rentals to VOD.
Source : NScreen Media