Old methods of enjoying video are rapidly fading and they are giving way to mobile streaming services, making for a worldwide phenomenon!
Within the next five years, mobile video traffic will grow to be about 60% of all mobile data traffic worldwide (Ericsson Mobility Report). With the increase in smartphone usage in recent years, India is no exception to this push for easy, online video on demand. Eros Now, a service that allows subscribers access to a huge library of videos to watch through the Web or through smartphones, has grown by 14 million users since 2012 (Wall Street Journal).
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