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Using Analytics To Predict The Future Of TV Content And Distribution

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There are three major sets of events that happened recently, which together help predict the future of TV content and distribution:

A move towards à la carte: The attempt of distributors to shake up the price and structure of the base bundles of TV content they offer, like Dish’s stand-alone Sling TV and Verizon Fios’ Custom TV.

Over-The-Top (OTT) distributors as content creators: The moves of OTT distributors to produce their own content, like Amazon’s Transparent or the Netflixnew on VOD‘ series Grace and Frankie with Jane Fonda, released today!

Direct-to-consumer streaming services: The decision of mainstream TV networks to go direct to the consumer with a stand-alone digital subscription that is not tied to a pay-TV (cable, telco, or satellite) subscription, like HBO Now and CBS  All Access.

Read the entire story here.

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