Archives

How to Improve Subscriber Retention? 19 January 2022

  As an organization, what do you find the easiest thing to do – onboarding a customer or retaining one? Well, the answer may vary, but according to research done by Frederick Reichheld of Bain and Company, subscriber retention by even 5 percent can lead to over 95 percent increase in profit. One of the …

Benefits of Free Trial in SaaS 05 January 2022

  According to a report by Global Forecast, the SaaS industry grows each year by 18 percent. The existing organizations add innovation to their products every year while many organizations introduce new ones. It becomes difficult and challenging for the late entrants to the market, since the primary objective is to market  themselves and their …

Usage of Subscription Analytics & Reporting in Billing Platform 22 December 2021

  According to a recent report by UnivDatos Market Insights, the subscription billing platform market is projected to grow over 246 billion by 2025.  Subscription billing platform is an ever growing genre with regular feature launches that always up the game.  Recently, Muvi Billing added ‘Subscription Analytics and Reporting’ to its list of features. Users …

Automated Billing in SaaS Industry: A thorough Analysis 21 December 2021

The SaaS industry is ever-growing and requires a dynamic billing system that can give it competitive advantages. Starting from implementing multiple pricing models to setting up pricing strategies- an automated billing system looks after everything. Furthermore, it is an integral part in scaling up and globalizing a SaaS business by taking care of multiple factors. …

How to Implement Freemium Strategy and its Benefits 15 December 2021

  Whether to give a freemium version or not to customers has always been a bothersome decision for any organization. Freemium versions have their own advantages and disadvantages, but the answer lies in the organization’s vision and the product. But before that, it is essential to understand what is a Freemium Strategy, the advantages and …

Tips to Improve Recurring Billing Functionality for Gaming Apps 14 December 2021

  The gaming industry is growing  and is the first to constantly adjust itself to the digital world. Did you know that it was only in 2019 that the gaming industry tried subscription-based payments/recurring billing for the first time at a rate of as low as 15 dollars per month? This move received a mixed …

Importance of Digital Coupons in Marketing 18 November 2021

  Over the decades, marketing has grown to be one of the essential elements of running a business. Whether your business is an offline store or a digital store, it is challenging to grow as a business without a good marketing strategy, which is why almost all industries now have a separate marketing department to …

What is ACH? How Does ACH Work? 17 November 2021

  Did you know that there were nearly 7.3 billion payments made in the United States in the 3rd quarter of 2021? All of these payments were made on the ACH network, and according to the NACHA (National Automated Clearing House Association), these payments were worth 18.1 trillion US dollars. Aren’t you curious to know …

Understanding Webhooks 15 November 2021

  Webhooks – a term that has been trending for a while now, and more often than not, people are confused about it. So, here’s us trying to explain what are webhooks and how it works.  Now before we start the explanation, let us put a scenario ahead of you.    Situation: Imagine if, in …

How to Grow Revenue for Subscription Model Business 31 October 2021

  Did you know that by the year 2020, 53 percent of all software revenue will be generated by subscription model businesses? Another notable prediction is that 70 percent of business stakeholders suggest subscription model businesses will be the next key element in the business. So, in case your business hasn’t already started offering subscriptions …