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Stream like a Pro: Ways you can Boost Live Streaming Viewership 07 February 2020

  Let’s say you are a live streaming pro and regularly live stream videos on your webpage or streaming platform. But when it comes to gaining ample viewership, you start facing choppy waters. Sounds like you? If you are struggling to gain viewers for your live broadcasts, you have come to the right place! In the …

Whitepaper: Securing Media Content 27 March 2017

Piracy, copying and redistribution of videos are some common security threats content owners face while distributing their content to the mass audience. Hackers use web content tampering, stealing from the cache, stream ripping, player hijacking, deep linking, link sharing and a lot more ways to steal the web content. This whitepaper inspects content security problems …

The next billion OTT viewers will be able to stream HD online, claims Irdeto 20 April 2015

The next billion OTT platform viewers will be those consumers who will be able to stream HD content online as new compression technologies get adopted, eliminating one of the major limitations – bandwidth availability. Irdeto believes that currently there are approximately half a billion people globally with broadband connection over 1.0 Mbps allowing them to …

Local TV producers fear extinction with arrival of video streaming services 24 March 2015

Australian film and television makers are worried the arrival of overseas video streaming services may threaten the local industry. The US-based VoD service Netflix has its much-awaited launch in Australia today. It joins a handful of local providers offering TV services over the internet. The slew of new services promises greater choice for consumers, but local …

Content not the king in Apple TV age, says Mark Mahaney of RBC 18 March 2015

The Internet created transparency in retail, advertising and travel pricing, driving down prices in all of those sectors—and now it is poised to do the same for cable television, RBC’s lead Internet analyst said Tuesday. His comments came after the news of Apple TV service launch was out. The development builds on the cord-cutter movement, …

Strategy, not original content, will be the key to winning the OTT race, says TDG analyst 19 February 2015

Online video streaming sites from Netflix  to Amazon to Yahoo are scurrying to create original #content that will poach viewers away from their rivals. But an analyst with The Diffusion Group says that pouring money into scripted entertainment is a #strategy that is destined to fail. “Business strategies do not work forever, as the most effective schemes …

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