Flipkart - Latest updates on Flipkart
Flipkart eyes a video streaming service to counter Prime Video 20 December 2018
Indian e-commerce major Flipkart may launch an OTT platform soon in the country mirroring its rival Amazon which is making waves through its SVOD platform Prime Video. Flipkart, CEO, Kalyan Krishnamurthy hinted at the possibility of launching a streaming platform … Continue reading
Flipkart may go OTT way via Hotstar 18 September 2018
In order to stay relevant in the changing market dimension, Flipkart, the Walmart owned e-commerce giant is currently in talks with video streaming platform Hotstar. If reports are to believed, Flipkart may buy a major stake in Hotstar. The step … Continue reading
OTT player Hotstar raises Rs 516cr, to up its game against global players 16 August 2018
Novi Digital media owned OTT platform Hotstar has reportedly secured $73.8 Mn (INR 516 Cr) from Star US at a valuation of $265 Mn. The online streaming media giant will use the funds to combat competition from global SVOD giants … Continue reading
Flipkart partners with Hotstar for an online ad platform 23 July 2018
India’s largest online retailer, Flipkart has struck a strategic alliance with online video streaming service Hotstar for launching a video advertisement platform. This alliance is aimed at creating more revenue from the rising video advertising business. The new video ad … Continue reading
