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Australia’s video streaming market bigger than ever

According to research reports, online video streaming is one of the most popular form of online entertainment. An average Australian spends around 12 minutes of every hour online streaming videos. The popularity of video streaming platforms such as Netflix, Stan is one of the reason behind the craze of online streaming. Netflix is estimated to …

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DC gifts its fanbase an SVOD service this September

DC Universe is all set to introduce an SVOD service to its viewers in the next month. The online video streaming platform is designed as a one-stop-shop for all stuff related to the iconic publishing house. The subscribers will have exclusive access to the huge library of TV, film, and comics. Warner Bros. had already …

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Netflix achieve payback on each new U.S. subscriber after 11 months

According to reports video streaming giant, Netflix’s cost of adding new subscribers in the U.S. is now $100 per net new subscriber. Netflix’s 14% expenditure is on marketing costs today. With increasing marketing spend coupled with falling subscriber growth in its native place mean, the online streaming service takes 11 months to achieve payback on …

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Microsoft hints at launching own video streaming app

Microsoft is moving closer to launch its online video streaming app to widen its consumer base. Microsoft is aiming to counter SVOD giants such as Netflix, Amazon Prime, Hulu etc. who are currently ruling the video streaming industry. Microsoft’s most awaited video streaming app will provide both movies and TV content to its users and …

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Online video streaming is on the rise

According to reports, 61.1 percent of people stream online video, while 31.2 percent download it for offline viewing. Around 7.7 percent of people prefer to rent or download DVDs. Among the countries, video streaming is most popular in Germany (71.6 percent), followed by U.S (71.4 percent). The report also states that downloading is most popular …

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SVOD gains popularity in Sub Saharan Africa

According to research, SVOD revenue in Sub Saharan Africa is expected to reach a whopping US$775 million by 2023. However, the forecast is still considered low due to the lower subscription fee charged by a few OTT platforms. Among the countries, South Africa (3.37 million) and Nigeria (2.61 million) combinely form 60% of the region’s …

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Video streaming services grow in Germany

According to reports, two out of five internet users in Germany (37%) stream series and films on paid VOD portals such as Amazon Prime Video, Netflix, Sky Ticket or maxdome. Around 77% of German internet users watch TV programmes, movies and other videos through video streaming services. Websites and catch-up services of TV channels are …

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iQIYI unveils kids SVOD app

iQIYI is going to introduce an online video streaming app for smart TVs, QIYI Guo. QIYI Guo is developed in collaboration with galaxy Internet TV and uses Artificial Intelligence system to offer customized recommendations for viewers. The chinese SVOD app, QIYI Guo provides children access to content from a library of children’s stories, songs, animation …

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Discover Video all set to launch its live 360° video streaming system

Discover Video is prepping to introduce its new live 360° video system for streaming and  recording events, lectures, and training sessions. The online video streaming system will allow organizations to deliver 360°4k video to viewers on mobile devices and computers. Rich Mavrogeanes, CEO, Discover Video, quoted, “We are proud to be the first full system …

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Telaria launches ‘first complete’ video advertising platform for OTT

Online video platform, Telaria has launched the “first complete video ad management platform” for video and connected TV/OTT. Formerly known as Tremor Video, Telaria is building on ad serving and analytics to its existing video collection. Craig Berlingo, Product Head, Telaria quoted, “The platform handles auction or fixed rate and allows program makers, such as …

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