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Limelight eager to get its share of traffic in multi-CDN market

Various CDN providers are used by OTT Platform providers as a way to improve global latency and service up-time. Video providers will allocate certain amounts of traffic to each CDN player in a multi-CDN approach. Rest of the traffic will be based on real-time performance which means the best performing CDN gets more traffic compared …

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Spending rising sharply for OTT ad Revenues

The traditional TV market is being outgrown by new advertising-supported OTT TV digital platforms. According to a new survey conducted by Tru Optik, the audience measurement and data management company focused on OTT, 62% of media-buying executives believe OTT ad spending will increase, 38% feel it will stay the same. Advertising revenue through premium TV …

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Malaysian OTT Service tonton to be offered by Singtel

One of Malaysia’s top streaming services: Media Prima’s tonton, will be provided by Singtel on its video streaming app CAST. CAST’s Aneka Plus pack will include the OTT service. Available exclusively outside Malaysia for the first time, tonton on CAST will offer more than 23,000 hours of specially curated Malay entertainment including programs from TV3, …

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Insight TV wins IPTV Ultra HD distribution deal with Siminn in Iceland

Insight TV which is a 4K adventure travel and extreme sports producer and broadcaster has garnered a major distribution deal with Reykjavik-based telco Siminn. Insight TV’s linear 4KTV channel has been introduced on UHD IPTV service. Siminn Sjónvarp provides Icelandic subscribers with hundreds of hours of content. Iceland has the largest IPTV penetration rate in …

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Dish App Streams Live TV, VOD to Amazon’s Fire TV

Dish Network has introduced an authenticated app for Amazon Fire TV platform that offers viewers access to both live and on-demand video. It has already integrated its pay TV service with Amazon’s voice-driven Alexa platform. The new Dish Anywhere app for Fire TV boxes, Fire TV streaming sticks, enables Hopper customers to watch their live …

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Hulu adds new features

Hulu is including some new features shortly after it launched a new experience alongside the beta launch of a live TV streaming service that includes a cloud DVR component. Related: Hulu Launches Live TV Beta New features and improvements will be introduced on a semi-regular basis. According to VP of product Richard Irving, some of …

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EU adopts rules to allow OTT roaming

EU citizens will soon be able to access their content while in another EU country. The new rules with the European Parliament’s approval on Thursday and earlier agreed upon with Council negotiators in February 2017, will enable EU citizens to use online video streaming services such as Netflix, HBO Go, Amazon Prime, Spotify, Deezer while …

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6M subscribers bundling video with wireless

6 million AT&T customers have bundled wireless and video services, according to AT&T CFO John Stephens. He said at the MoffettNathanson Media and Communications Summit that AT&T has had success promotionally, bundling linear DirecTV and virtual DirecTV Now services, along with HBO and unlimited wireless products. This bundling has resulted in a dramatic response from …

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Roku reveals key trends for Streaming Day

A survey by Roku was released to celebrate Streaming Day on 20 May that was based on finding who and what influences people most when it comes to deciding what to watch. Some of its findings were: 56% of respondents felt that adverts suggesting television content was a major influencer for what they watched. Millennial …

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Music on Demand service launched by PEO TV in Sri Lanka

New Music on demand – (MOD) service is being introduced by Sri Lankan service provider PEO TV. MOD gives users the opportunity to click on the MOD option on the main menu and enables them to purchase their favorite music albums. This new service will include diverse musical content from popular Sri Lankan artists under …

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