Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Please wait while we enable your Account

0%

Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

Let’s PLAYBALL – says live streaming 08 April 2016

sports-live-streaming

Previously when there was Manchester United vs Arsenal in the league finals, one used to mark the date on the calendar, grab a few beers and makes sure that he/she is on the coach in front of the TV by 8pm. Remember the times when you had to miss the start of the game because you were on the bus, train or simply didn’t have access to a TV. It’s 2016 and we don’t have to do that anymore. Many of us don’t do so too. A smartphone or laptop with an internet connection is all that is required. With live video streaming becoming mainstream, watching your favorite game is as easy as opening the app, and pressing play!

With smartphones becoming the device in everyone’s pocket, and wider faster internet connectivity, live streaming is only growing ahead in numbers. There has been a 31% increase in digital video consumption of sports from 2013 to 2014. Sports account for 37 percent of all TV Everywhere viewing today, and live sports is something that has actually prevented cord cutting. But live streaming has stepped in. Two months back, the SuperBowl 50 made a record of the maximum streamed sporting event of all time. According to CBS, 3.96 million people accessed the game over laptops, phones, tablets, consoles and TV boxes like Apple TV, Roku or Chromecast. CBS recorded an average of 1.4 million viewers per minute, while NBC and Fox had seen 800,000 and 528,000 for Fox respectively in the previous events.

Now Twitter has signed up an exclusive $10 million deal with NFL to live stream the Thursday night games over the internet. In this age of cord cutting, there is increasing pressure on traditional cable operators to provide mobile and on-demand video services like modern video streaming services. After live in-feed videos, Twitter’s move into mainstream online video broadcasting will make the competition higher for other sports live streaming channels.

Hotstar, Cricket T20 2016 Live TV and Cricbuzz were among the top 5 cricket related apps during the recent T-20 world cup. All these apps offer live streaming of the game, and the segment has seen a 450% increase in downloads during this season. Around 25% of sports viewing in the US is already being done online. And this is number that is steadily increasing. Another factor to drive up this number is 5G mobile internet services. As with every iteration of mobile broadband speeds, video consumption has and will only increase.

Live streaming is helping the socially active generation’s demands of creating better engagements with shares, tweets, and likes. Video advertising is moving to the digital space, and is growing very well. Muvi can help broadcasters and content owners to launch their own OTT Multi-Screen video streaming services. Your game, event or shows can be up and running in a couple of hours with a few simple clicks. Signup today.

Don't forget to share this post!


Latest Posts

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com
Your website will be at https://yourname.muvi.com, you can change this later.

Related Blogs
Why Should You Launch Your Own Branded Smart TV App in 2023?

Why Should You Launch Your Own Branded Smart TV App in 2023?

  Video streaming is a rapidly growing industry, with more and more consumers choosing to cut the cord and stream...

06 February 2023
What is an Online Video Platform (OVP)? Definition, Meaning and How It Works?

What is an Online Video Platform (OVP)? Definition, Meaning and How It Works?

  Online video consumption is rapidly growing and becoming more popular these days. The use cases for online video in...

06 February 2023
Connected TV (CTV) Advertising: All You Need To Know

Connected TV (CTV) Advertising: All You Need To Know

  Connected TV (CTV) advertising refers to the practice of delivering video ads to viewers on internet-connected televisions (TVs), rather...

31 January 2023
How to Develop Your Own LG TV WebOS App Without Coding?

How to Develop Your Own LG TV WebOS App Without Coding?

  In 2021, LG TVs held an 18.9% share of the global television market. We don’t need to tell you...

20 January 2023
OTT Business Model 2023 - How OTT Platforms Make Money?

OTT Business Model 2023 - How OTT Platforms Make Money?

  Are you eager to know about How OTT platforms make money? In this blog, we will discuss how OTT...

18 January 2023

Try Muvi One
Free for 14 days

Launch your Multi-Screen Streaming Service
Instantly
START FREE
close-link