No OTT platform can work in isolation. Businesses today rely on more than one tool to manage their payments, data, 3rd third-party integrations, and therefore it becomes essential to subscribe to an OTT streaming solution that is built to scale. … Continue reading
No OTT platform can work in isolation. Businesses today rely on more than one tool to manage their payments, data, 3rd third-party integrations, and therefore it becomes essential to subscribe to an OTT streaming solution that is built to scale. Running an OTT service today means managing more than one operation. There is content management, data analytics, social media publishing, digital marketing, payment management, chatbot integrations, customer support integration, and the list goes on. A simple OTT software cannot do all of it.
That’s exactly where Muvi One stands out. Designed as an open, modular, and integration-friendly OTT platform, Muvi One empowers businesses to plug in the tools they already use or explore new ones. So whether it’s connecting your favourite payment gateway or doing marketing automation, Muvi One’s fully customizable integration setup can take care of it all. In this blog, we will discuss what these integrations are and how they work.
Muvi by foundation is built to learn, adapt, and simplify tasks related to OTT streaming and its management. Muvi, therefore, is open and adaptable to any special requirement that the clients may have. Muvi, thanks to its team of engineers and feature customizability, can virtually offer any third-party tool for connection through pre-built integrations, APIs, or custom connectors.
Key aspects of this architecture include:
What is the end result of these custom integration possibilities?
You get a platform that is customized to your specific needs. Muvi One is not a one-size-fits-all product. It is built to reflect your brand, your idea, and if, to execute that idea, you need the support of 3rd party products via integrations, Muvi One is ready for it.
If you’re looking for easy ways to deploy integrations, Muvi has an Integration marketplace, which can be your starting point. The marketplace is a curated library of pre-built integrations that lets you connect popular third-party services with a few clicks. From business intelligence tools to advanced analytics, the marketplace includes tools across diverse categories such as:
Muvi is built on a highly customizable framework, which makes it easy to be integrated with almost any and all 3rd party platforms, tools, and services currently present in the industry. If you have an API or SDK, we can integrate it with Muvi products through our customization and devhours endeavors.
With Muvi DevHours, you get direct access to the Muvi development team to:
It can be your old billing engine or marketing automation that you don’t want to leave, and you don’t have to. We understand that no two Video and Audio Streaming Platforms are alike, and therefore, we offer custom DevHours packages where our team of engineers discuss requirements with your team and figures out ways to combine your utilities with Muvi products. Muvi’s own APIs make it even easier for your dev teams to do the integration at your end.
Data analytics is the most crucial aspect of any internet-driven business. Especially for the video streaming business, data plays a major role in understanding audience sentiment, which ultimately leads to decisions that determine the profitability of the streaming service.
Muvi supports smooth 3rd party integration with leading Business Intelligence (BI) tools like Power BI, Tableau, and Looker, allowing you to bring all your data together in one view.
In simple terms, with Muvi One, you don’t just collect data; you collect actionable insights that are in your business interests.
The future of OTT isn’t about closed systems. It’s about interconnected ecosystems that bring together the best tools for every function. Muvi One embodies this philosophy with its seamless 3rd-party integration capabilities, giving you the freedom to build a platform that truly reflects your business needs.
3rd party integration is the key here, and we at Muvi are trying our best to integrate every tool available in the market that can help you scale your streaming business. We cannot do it all, and hence, you also have an option to either build for our marketplace or, if you are already a Muvi One user, simply bring us your custom integration, and we will modify it to work with the Muvi ecosystem. Get a free 14-day trial of Muvi One today.
Muvi One supports integration across a wide range of categories including payment gateways, analytics and BI tools, CRM systems, DRM providers, CDN, CMS, and marketing automation platforms. Essentially, if a tool provides an API or SDK, it can be integrated with Muvi One.
The Muvi Marketplace is a curated library of pre-built integrations that lets you quickly connect popular third-party tools with your Muvi One platform. It includes solutions across payments, analytics, CRM, marketing automation, security, and streaming technologies
Written by: Shivashish
Shivashish works as a content writer at Muvi. He has worked in domains like e-commerce, employee engagement, sports and entertainment. A poet by heart, Shivashish believes in creating quality content that is rich in information and easy to understand.
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