Poland’s VOD market has room for new players

Roshan Dwivedi Published on : 23 February 2017 1 minute

According to a recent research, some 338,000 Polish internet users signed up for Netflix when it entered Poland in January, 2016. However, after the promotional offer for one month free access expired, only 73,600 continued using the service. Netflix managed … Continue reading

Poland's VOD market has room for new players

Table of Content

According to a recent research, some 338,000 Polish internet users signed up for Netflix when it entered Poland in January, 2016. However, after the promotional offer for one month free access expired, only 73,600 continued using the service.

Netflix managed to recover ground when it started offering more movies and Polish dubbed content, and experienced an increase to some 385,000 users after 12 months. The research concluded that the Polish VOD market still has a room for new players who can offer local and interesting catalogue of content.

Written by: Roshan Dwivedi

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One Free
For 14 Days

No Credit Card Required

Free Trial