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Music streaming trumps video streaming 15 March 2016

As smartphones increase in popularity, personal computers are being less used. Music streaming on mobiles is on the rise and is becoming the trend, replacing mp3 players. According to a recent report, around 68% of people access some form of streaming music on their mobile devices once a day. 71% users watch a short video each day, while 40% watch longer videos. Music trumps over videos, with an average of 45 minutes a day spent on music while it is 24 minutes for videos. Video is now easily propagated because it can be easily integrated with social media channels.

Source: Forbes

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Roshan Dwivedi

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