Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

One Key to OTT Success: Agile Billing 02 June 2016

In an amazing guest post by James Messer for Broadcasting Cable, he says that consumers are radically transforming the way they enjoy media and entertainment. According to Experian Marketing Services, “an estimated 7.3 percent of U.S. households (8.6 million homes) today are considered ‘cord-cutters,’ meaning they have high speed internet but no cable or satellite television service.”

James points out that this is a bit of doomsday scenario for cable and satellite TV providers— they lost 383,000 subscribers in 2015 and many predict that number will only grow in the years ahead.

With revenue from the OTT market expected to exceed $10 billion by 2018, according to Infonetics Research, the opportunities to capitalize on the consumption economy are endless. But with more and more programmers entering the OTT market, only those with the most agile billing models will survive.

To read more about it please click here

Don't forget to share this post!


Latest Posts

White Papers
blog_opt_6

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter

Try Muvi One
Free for 14 days

Launch your streaming service, instantly
  • Built-in 500+ features
  • Get website, mobile and TV apps
  • Launch across 16+ ecosystems
START FREE TRIAL
close-link