Written by: Roshan Dwivedi
With the rising number of internet users worldwide, the demand for OTT content has risen substantially in the past few years. According to the International Telecommunication Union (ITU), the number of internet users accounted for over 16% of the global population in 2005 and has risen to over 40%, as of 2014.
According to a new market research report published by Credence Research “Over-the-Top (OTT) Market (Content Type – Voice, Text & Image and Video) – Growth, Share, Opportunities, Competitive Analysis and Forecast 2016 – 2023”, the global over-the-top (OTT) market was valued at US$ 28.75 Bn in 2015 and is estimated to expand with a CAGR of 14.4% from 2016 to 2023.
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