Digital services company CSG Systems International released a survey on active video streamers in the U.S., finding that 20 percent plan to switch, downgrade, or completely disconnect their pay TV services in the next 6 months.
Questioning nearly 2,000 consumers who regularly use online video streaming services, it found that 80 percent subscribe to at least one online video service in addition to pay TV, while half of these subscribe to multiple services. Nearly the same amount stream mostly to their television sets.
Streaming rates, no doubt are far higher for young adults than the general population. Millennials spend over half of their television viewing time with streaming services. They see less value in pay TV because of the lesser streaming options available.
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