Red Coral’s Journey to Ad-Supported Video Streaming Success With Muvi One
A Case Study on how Red Coral achieved scalable audience growth, enhanced viewer experience, and maximized ad monetization using Muvi One’s AVOD solution.
Red Coral Universe, an artist-driven video-on-demand service, needed an enterprise video streaming solution to host its extensive content library of over 5000 videos, including movies, TV shows, music albums, fitness workout sessions, motivational podcasts, and more.
Its primary goal was to reach a global audience and deliver exclusive artists’ videos seamlessly across devices & networks, all free to watch and fully ad-supported. But there were fundamental platform requirements to be addressed. From a reliable video streaming server and global delivery networks to third-party ad monetization integrations and deploying white-label apps for iOS, Android, Roku, Samsung TV, and Fire TV, Red Coral had a long list of streaming needs and customizations.
Download the case study to find out how Muvi helped Red Coral launch its ad-supported video streaming platform across web, mobile & smart TV ecosystems and earn maximum ad revenue with custom programmatic ads integrations.
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A Case Study on how Red Coral achieved scalable audience growth, enhanced viewer experience, and maximized ad monetization using Muvi One’s AVOD solution.
Red Coral Universe, an artist-driven video-on-demand service, needed an enterprise video streaming solution to host its extensive content library of over 5000 videos, including movies, TV shows, music albums, fitness workout sessions, motivational podcasts, and more.
Its primary goal was to reach a global audience and deliver exclusive artists’ videos seamlessly across devices & networks, all free to watch and fully ad-supported. But there were fundamental platform requirements to be addressed. From a reliable video streaming server and global delivery networks to third-party ad monetization integrations and deploying white-label apps for iOS, Android, Roku, Samsung TV, and Fire TV, Red Coral had a long list of streaming needs and customizations.
Download the case study to find out how Muvi helped Red Coral launch its ad-supported video streaming platform across web, mobile & smart TV ecosystems and earn maximum ad revenue with custom programmatic ads integrations.
Upcoming Webinar
Build vs Buy in Streaming — The True Cost, Time ...
‘Building a streaming platform from scratch gives more control’ is a myth. In reality ‘build’ entails engineering, infrastructure, maintenance, compliance, upgrades, scaling, etc with additional cost barriers and time restraints. This webinar breaks down the real-world cost, time, and scalability implications of building vs buying a streaming platform, using a practical checklist approach. The session will help businesses cut through common myths around custom development and understand why many modern streaming businesses choose SaaS platforms like Muvi One to launch faster, reduce risk, and scale globally—without hiring large tech teams. Things the webinar would cover: What “building” a streaming platform actually involves today (engineering, infrastructure, maintenance, compliance, upgrades, scaling). The true cost of build vs buy, including hidden and long-term operational costs. Time-to-market realities like how long ‘buy’ vs ‘build’ realistically takes and the business impact of delayed launches. Scaling challenges across devices, geographies, and monetization models. A decision-making checklist businesses can use to assess readiness, risk, and ROI before choosing build or buy. How SaaS platforms like Muvi One enable faster, lower-risk, globally scalable streaming launches.
March 26
12:00 PM EDT
