OTT Market Projection – Canada [2025 Update]

The Canada Over the Top (OTT) Market is expected to register a CAGR of 12.01% during the forecast period. An increasing number of consumers have a digital TV in their pocket, which presents an exciting opportunity for media buyers looking to take advantage of changing consumer trends. OTT adoption has significantly aided the video, music, podcast, and audio streaming category. Increasing adoption can be attributed to narrow genre choices, packaging flexibility, wider device availability, internet penetration, and lower costs. Furthermore, the rising demand for customized content led to significant adoption rates of OTT devices.

Here, we will be showcasing a projection report of OTT Market Growth in CANADA. This report delivers a comprehensive overview of the OTT market’s growth in Canada from the time period 2025-2026. The report also focuses on major factors that drive the growth of OTT market such as internet penetration, device penetration, device or users consuming video in general, growth on the basis of OTT monetization model and many more.