America - Latest updates on America

Demand for Local OTT Drives Competition Among SVoD platforms in LATAM 12 September 2016

OTT video market is Latin America is highly diversified. Countries that have high adoption in Pay TV, fixed and mobile broadband, have the most robust OTT ecosystem. With Netflix’s arrivals in the region in 2011, many SVOD services have emerged, … Continue reading

US Viewers Set Pace for Global SVOD 09 September 2016

According to a recent research, US viewers are far ahead of other markets when it comes to consuming subscription video streaming services. More than half of US internet users subscribe to one or more of video streaming platform such as Netflix, Hulu … Continue reading

Snapchat to make $1 billion ad revenues by 2017 08 September 2016

Snapchat, the biggest social platform for streaming live stories has expanded its advertising portfolio to include a variety of live streaming video ads along with sponsored geofilters and sponsored lenses. According to an eMarketer report, the messaging service is set to make $935.5 million … Continue reading

VOD services from YouTube, Netflix are Hit in Brazil 07 September 2016

According to a recent report from August 2016, over 80% of internet users in Brazil use YouTube to watch their favorite video on demand content online. Whereas, Netflix was used by 71% respondents in the same duration. Also, one in … Continue reading

75% of LATAM Pay TV providers offer IP based OTT services 07 September 2016

According to a recent report, one in every six Pay TV providers have launched their own OTT service offerings in last five years and over 75% of them already providing IP based services. The report states that 70% of these Pay … Continue reading

Movistar launches Football Streaming Platform in Peru 01 September 2016

Movistar is all set to stream every single game of the Peruvian national football team heading towards the Russian 2018 World Cup on its new football streaming platform. The company has also announced providing live access of games without any mobile … Continue reading

20th Century Fox launches OTT App in Mexico 31 August 2016

20th Century Fox Home Entertainment in partnership with Samsung and Mexican OTT provider Cinépolis KLIC announced the launch of a Video streaming Platform named “Los Estrenos del Momento”, which will feature on demand videos and movie releases information. The VOD service is … Continue reading

Kinetic IPTV by Windstream reaches North Carolina 31 August 2016

Windstream has recently announced the expansion of its “kinetic” IPTV services to North Carolina. The expansion will take Windstream’s IPTV and VOD services to 50,000 homes in North Carolina, across different parts of 13 communities. The pricing for company’s gigabit service alone … Continue reading

55 million LATAM viewers watched Olympics on smartphone 30 August 2016

2016 Olympics has been the biggest mobile event ever with over 55 million smartphone users streaming the games. Additionally, 120 million videos for the Olympics were played through YouTube and 91 million played through a Video streaming Platform app called Claro. … Continue reading

Amazon Prime Video Gains as SVOD momentum builds 25 August 2016

A recent Digital consumer survey highlights the growing base of transactional digital video consumers and digital media adaptor owners, together with the shift from traditional TV to OTT and VOD platforms. The study showcases the overlap between Netflix and other leading SVOD … Continue reading