Live Video Ads - Latest updates on Live Video Ads

Future of Streaming Ads: Muvi’s Advanced Ad Architecture Explained 28 March 2024

Until a few years back, “Ads” was a not-so-positive term in streaming. Many streaming platforms, including the most premium ones like Netflix and Amazon Prime Videos, used to boost their “Ad-Free” services, calling it “premium class”. But, in 2024, the … Continue reading

Online video ad views up by 24% in 2016 10 April 2017

According to a report by FreeWheel – a video ad management company, the total video views rose up by 26 percent from the previous year and the total video ad views grew by 24 percent, making 2016 the sixth consecutive … Continue reading

Live Video Ads draw more Engagement than TV or VOD: A Yahoo Study 28 September 2016

With almost every business making a switch to the digital world, the demand for live videos has gone up very high. According to a Yahoo study, Live video advertising is increasing at the rate of 113% year on year. The study states … Continue reading