Online Video Ad - Latest updates on Online Video Ad
Indian OTT audience don’t bother about Ads as long as subscription fee is low 21 May 2018
According to reports, Indian over-the-top (OTT) content subscribers are least bothered about Ads as long as subscription fee is affordable. Reports also claim that while other markets require promotion and trials, Indian OTT market is pretty responsive to the basics … Continue reading
Online viewing gets a boost with mobile devices 20 July 2017
Online video viewing will increase 20% in 2017 as per advertising giant Zenith which means global consumers will spend about 47.4 minutes a day viewing videos online this year which is up from 39.6 minutes in 2016. As per Online … Continue reading
Online video ad views up by 24% in 2016 10 April 2017
According to a report by FreeWheel – a video ad management company, the total video views rose up by 26 percent from the previous year and the total video ad views grew by 24 percent, making 2016 the sixth consecutive … Continue reading
