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64% of Adults Use an SVOD Service

By: roshan | Leave a comment | 20 March,2017

According to TiVo’s Q4 2017 pay TV and online video trend report, subscription video-on-demand (SVOD) viewing is increasing at a fast rate having 63.8 % adults using at least one service. This is an increase of 8.4 % from the previous year. The most popular SVOD service is Netflix with 52.8 % of those surveyed suing …

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More Than Half of Americans subscribe to Netflix

By: roshan | Leave a comment | 20 March,2017

According to a recent Leichtman Research Group (LRG) research, Netflix has reached its penetration milestone in the home country. According to the research, some 82% of households in the United States either have Netflix, a DVR, or video-on-demand (VOD) service from a cable, telephone pay-TV provider or a satellite company. The research also found out that 30% of …

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Fox launches a new Video Streaming app – Fox Now

By: roshan | Leave a comment | 16 March,2017

Fox Networks launches a new version of its  Fox Now video streaming app that provides users the access to content from the Fox broadcast network, FX and National Geographic, with soon to be added Fox Sports content. The new app has a completely new user interface and is available for only the latest version of …

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Netflix And Hulu to Arrive on Nintendo Switch

By: roshan | Leave a comment | 14 March,2017

The recently launched Nintendo Switch did not come with any video streaming service at the time of its launch. However, in a recent interview with The Washington Post Nitendo America’s president Reggie Fils-Aime stated that these services are on the horizon and Nintendo is in talks with companies like Hulu, Netflix, and Amazon. “We’re talking to a …

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Netflix usage in USA tops the DVR ownership

By: roshan | Leave a comment | 09 March,2017

According to Leichtman Research, USA adults now report having Netflix in their homes than  a DVR, for the very first time. According to the study, 54% US adults have Netflix, while some 53% have a DVR. In comparison, Netflix usage stood at just 28% in 2011 while DVR ownership was 44%. “Today, over 50% of households have …

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How to Rock at taking your OTT service Worldwide

By: roshan | Leave a comment | 08 March,2017

Technology and digital advancements have made geographical boundaries come to shrink. Consumers are accessing worldwide media; and reaching worldwide audience nowadays is just a matter of some clicks. You can reach an audience into any part of the world at lightning fast speed through mobile technology. But what’s difficult is, to make sure you succeed …

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HMV Digital China launches a video streaming platform

By: roshan | Leave a comment | 03 March,2017

Hong Kong’s largest music and DVD retailer HMV Digital China Group has launched an online bilingual video streaming platform – “Hmvod” in order to compete with Netflix and other video streaming services in Hong Kong. The new OTT service offers 1,500 films and plans to expand further by 2018, offering 5,000 videos from Hong Kong productions to Hollywood …

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2 in 5 Kiwis have SVOD subscriptions

By: roshan | Leave a comment | 03 March,2017

According to a recent Roy Morgan Research report, nearly 2 in 5 Kiwis have SVOD service subscription, and 1 in 10 already have at least two subscriptions in their home. The research also stated that over a million New Zealanders now have Netflix and Lightbox is the fastest growing SVOD service in the country. Some estimated 1,066,000 New Zealanders …

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YouTube to launch paid TV on-demand Service

By: roshan | Leave a comment | 02 March,2017

Targeting cord cutters, the Google owned video platform is now all set to take on the OTT platforms like Netflix and Hulu and launch a subscription video on demand service – YouTube TV offering a collection of on-demand TV channels. The YouTube TV service will be available for $35 a month and will have 40 …

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Poland’s VOD market has room for new players

By: roshan | Leave a comment | 23 February,2017

According to a recent research, some 338,000 Polish internet users signed up for Netflix when it entered Poland in January, 2016. However, after the promotional offer for one month free access expired, only 73,600 continued using the service. Netflix managed to recover ground when it started offering more movies and Polish dubbed content, and experienced …

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