Dictionary exclaims OTT platform as the streaming media distributing contents to the viewers over the internet, bypassing telecommunication or broadcasting platforms. It lets users stream their favorite contents anytime, anywhere while paying only for those they are availing. With Muvi launching a white-labeled multi-device streaming platform is just a click away for the content owners. Discover its end-to-end OTT solution now!
OTT Platform - Latest updates on OTT Platform
OTT Resistance Is ‘Foolish’, says Time Warner CEO 04 August 2015
Time Warner Cable chairman and CEO Rob Marcus told analysts Thursday that the cable industry should embrace over-the-top video, but added that at this stage of the game, the full cable bundle still appears to present the best value. “At … Continue reading
Digital Challenges TV For Ad Dollars 04 August 2015
Digital advertising is expected to overtake TV to become the top media category in the US in 2016, although the overall TV market is not expected to decline, a new report has forecast. According to estimates by analytics firm … Continue reading
Infographic Shows OTT Trends, Including a Strong Shift to Fiber 04 August 2015
Following on the heels of a recent survey of over-the-top (OTT) trends published by Level 3 Communications and Unisphere Research, a division of Information Today, a new infographic reveals a potential shift in consumption and delivery practices. As the … Continue reading
HBO Now Gained Between 1M and 2M Subs 03 August 2015
HBO Now, the direct-to-consumer over-the-top app launched earlier this year, has between 970,000 and 1.9 million subs, according to one Wall Street analyst. Looking to pierce the secrecy surrounding the recent launch of direct-to-consumer over-the-top video apps launched by … Continue reading
Online Video Companies Quest For The Holy Grail Of Personalized Content 03 August 2015
Five years from now, a viewer will turn on his or her television and see a host of content being offered that is tailored specifically to that individual. Not just a list of cable programs that are on, but … Continue reading
OTT Services Show High Churn Rates, Finds Parks Associates 31 July 2015
Churn rates for over-the-top video services are high, says market research company Parks Associates. This shows that U.S. households are experimenting with their options, Parks concludes. According to Parks research, 4 percent of U.S. broadband households have cancelled their … Continue reading
Comcast Wants to Expand its Content Kingdom 31 July 2015
Apparently Comcast doesn’t think its media empire is big enough. According to The Wall Street Journal, the company is in talks with Buzzfeed, Vice Media and Business Insider as it mulls investing in the media companies or making a purchase to … Continue reading
PGA Tour Live Is The Latest OTT Entrant, Starting Tomorrow 30 July 2015
PGA Tour Live, a brand new over the top pro golf subscription service, starts tomorrow with early opening rounds of the Quicken Loans National. That’s interesting to some golfers, because golf viewers never get to see the opening morning rounds … Continue reading
Sky Full-Year Sales Jump on Web TV, New Customers in Germany 30 July 2015
Sky Plc, Rupert Murdoch’s European pay-TV company, reported sales that topped analysts’ estimates, boosted by subscriptions to its OTT VOD platform Now TV service in the U.K. and new customers in Germany. Sales rose 4.7 percent to 11.3 billion pounds … Continue reading
OTT Has An Insatiable Appetite For Volume, Says BBC EVP Asia 29 July 2015
BBC Worldwide’s EVP for Asia David Weiland had a few things to say about the OTT surge and BBC strategy. “We have managed to have a lot of successes. Our business here is structured fairly equally between our own branded … Continue reading
