“Live streaming” as a format has been a growing favorite over the last few years. Consumers are preferring live content to on-demand content of late. Everyone wants to see what’s happening live. The revolution began with user-generated live content and … Continue reading
Apps like Facebook and YouTube included live streaming, then came Meerkat, Periscope and now Instagram is looking at leaping ahead by testing two-person live broadcasting for select users with an all new split-screen layout. The new group live stream feature … Continue reading
George Kiong from Standard Media has written an amazing article on what Live Streaming means for all businesses and recommended businesses to include Live Streaming being offered by various social media platforms like Periscope, Snapchat and Facebook Live as part of … Continue reading
Twitter is rolling out the insertion of pre-roll ads for live streaming videos through its Periscope live-streaming service. The social media giant said this move will allow brands to attach their message to specific broadcasts including creators and publishers. These … Continue reading
One of the unique things about Instagram Live was that the live videos were always deleted once they were completed, unlike Facebook live or Periscope. The company has now announced the saving feature for broadcasters of live videos. Users will … Continue reading
According to Spain’s Internet Advertising Bureau’s (IAB) digital trends forecast, video tops in most of the 12 predictions. According to the report, online streaming video, connected TV, video content, advertising, audience measurement tools and virtual reality will rule digital trends for the year. … Continue reading
Following Facebook, Twitter also allows live 360-degree video streaming on its Periscope platform, with an immediate effect. Users can already watch the first ever 360-degree video on Periscope, but only “select partners” will be able to stream 360 degrees at launch. On … Continue reading
Following the announcements to soon launch streaming TV apps, Twitter finally ends the wait to launch its Apple TV, Amazon Fire TV and Xbox One apps for users to stream Twitter videos on TV this Wednesday. Twitter has been pushing it … Continue reading
Taking the live streaming momentum, Twitter tries to make changes to its platform in order to focus more on the live video streaming services. The company has recently added a button to user profiles for users to get easy notifications for … Continue reading
According to an interview given to Digit by Michael Fisher, the Senior Director of Business Development at Twitter, stated that Twitter has massive plans to jump fully fledged into the world of live streaming. He said Twitter is slowly integrating with … Continue reading