Are you trying to streamline your marketing tasks and meet the deadlines effectively? Do you wonder how the most successful marketing teams stay organized and manage a range of activities under one single umbrella? I got you one simple and the most sought-after solution – Marketing Workflow.
Starting from email, content, public relations, advertising campaigns, order generation, etc – it allows you to create workflows that can automate each marketing task.
As a marketing fella, earlier it was a headache for me to remember what’s next and particularly when I get into every detail of achieving my marketing goals. Now with the best workflow automation solution – Tattle, I have started streamlining all my marketing efforts as well as keeping each of my team members on the same page throughout all the projects. Let me guide you through the marketing workflow and why it is important for your business.
A Marketing Workflow is one of the most well-known business tools that allows you to create a series of simple steps to complete a marketing task involved in a campaign. I refer to workflows as a checklist of steps that can be operated through a plan. Using a workflow helped my organization set an order to complete processes, find out what needs to be done, and lastly measure the result of my marketing campaign.
If your team frequently overlaps on tasks, scruffles to know what’s next and loses important documents, I recommend having a marketing workflow. Tattle helped me eliminate most of these challenges and that’s why I have been continuously using it to streamline my tasks.
I used marketing workflow to overcome unique challenges such as:
A solid marketing workflow in-hand can solve several problems and help your business accomplish every task effectively.
Some more ways marketing workflows can help your organization are:
Yes, you heard it right! Workflow helped my team know what they need to execute and who their work depends on. It also helped my team to see the status of each task and identify their roles as well as responsibilities. You can loop various team members in one task when needed. For example, one of my projects needed involvement of both designers as well as social media managers, and using Tattle, I easily looped both the managers to check the progress. Your team also can collaborate smoothly when there is consent about the project.
After using Tattle, I am completely stress-free! I am just supervising the work at a strategic level and freed myself from monitoring every detail. Every task of mine is accomplished by the tool. It helped me keep my team on track and observe briefly what the team is working on. It also enabled me to manage my team’s efficiency and take on a new project more effectively.
Workflow helps build consistency and every project acquires the attention it needs. My team now easily creates all the assets for a campaign and doesn’t miss a vital piece of collateral. Tattle also empowered me by including all the essential files and conversations to ensure I defend and follow all branding guidelines.
With a marketing workflow in-place, I didn’t face a barrage of emails asking about deadlines, assignments, publication dates as well as payment. Instead, I got a central location for all submitted projects, recognized the date and status of every deliverable and avoided doing the same work among several people. I cut down interruptions as well as streamline the approval procedure. And this enabled me to spend time doing other important tasks rather than holding meetings for marketing processes.
Tattle makes it easy to plan, capture, manage as well as report work from any corner of the world, helping your team be more effective and get tasks done easily. Find out key-metrics and obtain real-time visibility into work as it happens. You get a dashboard to create and automate your marketing workflow as well as help your team stay connected and informed. Start a 14-days free-trial to experience how you can streamline marketing tasks.
Written by: Ankit Jena
Ankit is Content Writer for Muvi’s Marketing unit. He is a passionate writer with 5+ Years of Experience in Content Creation And Development. In his past time, he likes to dance, play football and google various things to quench his thirst for knowledge.
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