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How to Set up Multi Camera Live Streaming: A Detailed Guide 25 January 2022

  Are you a broadcaster/content creator looking out to optimize your live content to a professional grade broadcast? You have come to the right place. In this blog, we have covered one particular approach to broadcasting high quality live video streams: multi-camera live streaming. In the next few minutes you will get a detailed understanding …

Cloud Migration: The Top 5 Advantages of Switching to a Cloud Streaming Platform 24 January 2022

  Over the past few years, the OTT marketing industry has witnessed an unpredictable acceleration towards cloud migration. The digital movement from legacy business infrastructure to cloud streaming platforms has enabled OTT businesses to establish agility, performance improvement, cost-effectiveness, and reinvent their product offerings. In this blog, you will learn- What is cloud migration? Why …

Social Media Live Streaming: Dos and Don’ts 24 January 2022

  With the potential to catch the eyes of every genre, sector and geography there is, live streaming has no doubt  has come far from being a mere novelty to necessity. According to a survey published by Forrester, businesses spent more than $90 billion on video production in 2018, with the figure predicted to surge …

Live Shopping- Why it’s Trending in 2022? 24 January 2022

  Live shopping has been trending for a while now though it originated decades ago with live TV shopping. The pandemic has given it a further boost along with the shoppers finding it more convenient and business owners exploring the unlimited possibilities- higher reach to audience, better conversion, increased ROI, higher revenue, better brand identity …

How are Recommendations Made in Tourism 23 January 2022

  It is true that the coronavirus pandemic hit the tourism industry with a storm. However, the industry bounced back once the lockdown norms started to ease. There were two major reasons for the gigantic comeback; the former was that people felt suffocated at one place, and the latter was that the tourism recommendation engine …

The Best HTML5 Video Players in 2022- A Comparative Guide 21 January 2022

  HTML5 video players are an integral part of video streaming/hosting platforms. It not only enables embedding of videos on websites but also provides viewers using diverse devices with seamless viewing experience. While most of the sound video streaming platforms and video hosting platforms offer built-in HTML5 video players, on a time to time basis, …

Top 7 Virtual Event Marketing Ideas Every Business should Follow in 2022 21 January 2022

  According to Statista, 40 percent of events by marketers were predicted to be virtual in 2022! From the onset of 2020, major businesses have shifted their physical annual events to virtual ones for the safety of the audience. However, migrating to a completely virtual program brings a fresh set of challenges- from creating landing …

Top 5 Video Monetization Platforms 21 January 2022

  The rise of technologies like content delivery networks, monetization models, streaming protocols, payment gateways, and user-generated content has given the much-needed push to OTT service providers.  According to the streaming market report, OTT subscription rates were 47 percent higher in 2021 than in 2020, and the industry is predicted to create $ 158.84 billion …

Live Streaming vs VOD – An indepth look 21 January 2022

  According to current market research, the worldwide streaming market would rise to $19–20 billion by the end of 2023. In the age of Over The Top (OTT) entertainment, streaming has become an essential aspect of the commercial marketing cycle. More or less, each and every business battling on the digital platform is using video …

Online VOD Business: How to Start? 20 January 2022

  According to streaming industry experts, OTT’s enormous VoD collection is one of the main reasons for its popularity. On-demand videos’ fascinating content and easy accessibility have made the VoD business all-time popular among the OTT global user base. Highlights: What is VoD? What is the necessity of a VoD platform for OTT business? 5 …

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