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NBC’s research chief says the notion that original series on the major Subscription VOD services receive far more viewership than shows on traditional television networks is being overstated. Speaking to journalists and bloggers who cover television at the Winter TV … Continue reading
Ad spending in India will grow 15.5% in 2016 to Rs.57,486 crore with digital advertising expanding at the fastest pace of 47.5%, media agency GroupM, part of global advertising group WPP Plc., said in its This Year Next Year report … Continue reading
In LEK’s analysis — its first in-depth analysis of millennials’ life stages from living with their parents to starting their own families — the research firm found that one of the most important challenges comes from millennials’ planned reduction in … Continue reading
Cord-cutters and cord-nevers are on the rise. According to a recent Forrester study, 20 percent of adults over age 32 don’t have cable — but that number rises to 35 percent for those under 32. While the pace may be … Continue reading
Regulators sent the companies a so-called statement of objections last year, attacking industry contracts that prevent people viewing movies and TV programs outside the country in which they are sold. Walt Disney Co., Time Warner Inc.’s Warner Brothers unit, Comcast … Continue reading
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