The Real YouTube: Report Unlocks Social Video Trends 12 August 2015
While video is an increasingly fundamental facet of all social media platforms, there has so far been scant analysis of how different types of video find different levels of success according to the platform. This has particular significance for brands … Continue reading
Anti-Bingeing But Not Anti-TV Viewer: In A Glut TV Age 12 August 2015
Media consumption seems to be moving at an ever faster pace, especially when one considers bingeing. But maybe faster isn’t always better. Hulu, perhaps the closest wannabe-Netflix competitor, is going to release episodes of its original TV series one … Continue reading
OTT: Friend or Foe to Pay TV? Study Suggests Friend 12 August 2015
The latest research from Horowitz Research’s Multiplatform Content & Services report shows that over-the-top video on demand streaming services remain a complement to, not a replacement for, traditional pay TV: 40% of Internet users have multichannel and an OTT SVOD … Continue reading
The TV Is Dead, Long Live The TV 12 August 2015
Across the Internet there are stats that sound the death knell for television. Nomura revealed that viewership of live TV declined 12.7% in January. Nielsen stated American TV viewership averaged over 141 hours per month, per person, in Q3 … Continue reading
Netflix Reveals Fastest And Slowest Video Streaming ISPs 12 August 2015
As most people who’ve ever tried to watch streamed video will know, the experience you get is hugely dependent on the stability and speed of your broadband connection. Nobody appreciates this more than video on demand service Netflix, of course. … Continue reading
