Commercial TV stations are recently focusing on online video on demand distribution services, hoping to secure a new revenue source by enhancing distribution services while maintaining peak advertising revenue, as well as to restore the power of TV by … Continue reading
While new internet TV platforms and the push to expand content on many devices has opened up distribution opportunities, it has also highlighted the importance of developing better ways of monetizing that content via advertising, argued executives at the … Continue reading
The CEO of Sling TV, the $20 per month internet TV service aimed at “cord cutters” — those who’ve ditched their cable and satellite subscriptions to watch TV online instead — seems more concerned with broadband monopolies than he … Continue reading
A new ‘Truth about Youth’ study, commissioned by UK marketing body Thinkbox, shows that TV’s popularity as a form of video consumption drops a vertiginous 16% among 16 to 24 year olds. However, young people have always watched less TV … Continue reading
The domestic mobile TV market is about see a fundamental change as IPTV service provider Netflix makes its debut in Korea next year, while the bad blood between terrestrial broadcasters and pay TV service providers is still ongoing. The mobile … Continue reading