Online publication BuzzFeed announced on Tuesday that NBCUniversal agreed to invest $200M for the website to expand on movies and TV in what can be termed as an OTT video services expansion.
BuzzFeed also partnered with Yahoo!, SnapChat, Facebook and Apple for content distribution.
In a news from Vator TV, NBC Universal Incorporated, the company that owns, Comcast, Bravo, Telemundo and E! had closed a $200M equity investment on BuzzFeed; an online publishing company with an access to 200M unique visitors and 1.5B video views per month.
“I’m very excited to share that NBCUniversal has agreed to invest $200M in BuzzFeed and partner with us to extend our reach to TV and film,” BuzzFeed CEO Jonah Peretti wrote in a letter to his employees.
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