Please wait while we enable your Account

0%

Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

CBS to beef up investment on original OTT content to counter Netflix and Hulu

Roshan Dwivedi Published on : 08 March 2018

CBS is beefing up it’s spending on original programming to take on the likes of Netflix and Hulu. Realizing the importance of original content and other online video platform providers’ exorbitant spending on the same have propelled CBS to double down its investment on over-the-top original programming.


Joe Ianniello, COO, CBS, quoted, “The company had “quadrupled the number of originals” on its CBS All Access subscription streaming service, and it will keep adding to that number, with six or seven new shows to launch in the next 12 months. I don’t think we are going to keep quadrupling it as it slows. We are in growth phase, so to starve it right now, or to manage it for margins, would be inappropriate. Everything has a bell share curve, but we are nowhere near the top.”

 

Written by: Roshan Dwivedi

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com
Your website will be at https://yourname.muvi.com, you can change this later.

Upcoming Webinar
April 25

8:00AM PST

Keep it Secure, Keep it Safe: Tips and Techniques to Protect Your Video Content

Streaming content security has quickly elevated to the number one priority across the industry. That’s because billions are being lost in live event revenue, such as sporting events,…...

Event Language: English
1 hour