Please wait while we enable your Account

0%

Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

Discovery embarks on OTT ‘Million March’

Roshan Dwivedi Published on : 29 June 2015
Discovery TV

 

Discovery Networks International is launching OTT video services throughout Europe. Its top executives explain how the channel operator will win streaming customers in big numbers, as it starts on its ‘March to a Million’.

When TBI was the first to report in early June that Discovery Communications was making a concerted effort in OTT in Europe with a cluster of new Dplay-branded platform launches, there was surprise in some quarters that a company so invested in traditional TV (and so protective of its rights) would dive so deeply into streaming.

The SVOD and AVOD play is, however, essentially an extension of Discovery’s diversification strategy. Having been a pay TV specialist for decades, it made an aggressive free-to-air play with the US$1.7 billion deal for European broadcaster SBS in 2012, though its international FTA strategy was already underway at that point.

Read the entire story here.

Written by: Roshan Dwivedi

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com
Your website will be at https://yourname.muvi.com, you can change this later.

Upcoming Webinar
April 25

8:00AM PST

Keep it Secure, Keep it Safe: Tips and Techniques to Protect Your Video Content

Streaming content security has quickly elevated to the number one priority across the industry. That’s because billions are being lost in live event revenue, such as sporting events,…...

Event Language: English
1 hour